Mercedes-Benz Korea on Friday unveiled its upcoming EV lineup at its Future Strategy Conference, with the models scheduled to debut in the country in 2026. The range will feature a sedan, SUV, high-performance vehicle, and a van.
The all-new electric CLA sedan and GLC SUV, Mercedes’ two key models designed to drive EV sales, are expected to go on sale in early 2026.
The automaker also unveiled the CONCEPT AMG GT XX, a high-performance four-door EV with ultra-fast charging, inspired by Formula 1 technology.
At the event, Mercedes-Benz unveiled the Vision V chauffeur-driven luxury limousine in Korea for the first time, emphasizing its global strategy to launch 40 new models by 2027. The company also stated that most of these vehicles will be introduced in the Korean market to meet strong local demand for luxury cars.
Mercedes-Benz Group Chairman Ola Källenius outlined the company’s refreshed vision at the event and extended his appreciation to its major parts suppliers in Korea.
The upcoming models will feature diverse powertrains, including plug-in hybrids and advanced electrified combustion engines, Källenius noted. He added that Mercedes-Benz has established technology partnerships with Samsung and LG across areas such as in-car infotainment and EV batteries.
Källenius praised the two Korean conglomerates for their role in advancing technological innovation and emphasized their contribution to the company’s strong position in the global luxury vehicle market.
Acknowledging Korea’s strategic role in auto parts supply, the German automaker declared plans to establish a new Asian procurement hub in Seoul, focused on managing parts supply and quality control. Scheduled to open in January 2026, the hub will strengthen Mercedes-Benz’s supply-side partnerships not only with Korea but also with other key Asian markets, including Japan, Thailand, and Malaysia.
However, Källenius refrained from disclosing any additional information regarding potential new auto parts agreements with the Korean technology companies.
EV WORLD | Mazda Begins Testing its First Dedicated EV in California
