Mercedes-Benz is set to discontinue the coupe versions of its GLC and GLE SUVs by 2026, according to German newspaper Handelsblatt. These models, featuring a sloping roofline for a sportier look, have seen declining sales, prompting the potential move.
The GLC Coupe and GLE Coupe, based on the standard GLC and GLE SUVs, have struggled to maintain strong sales. Mercedes-Benz has yet to confirm the discontinuation.
This decision comes as Mercedes-Benz adapts its lineup to market demands amid a drop in sales. In the first half of 2024, global sales fell by 6%, with revenue down 4.1% and profits dropping by 20%.
The carmaker is also considering merging the GLC and GLE Coupes into a single model. This mirrors its strategy of combining the coupe and convertible versions of the C-Class and E-Class into the new CLE.
Sales of both the GLC Coupe and GLE Coupe have dropped—12.5% and 49.8%, respectively—alongside similar declines for their standard versions. However, the ratio of coupe to wagon sales has remained stable.
BMW, a direct competitor, has seen growth in sales of its X4 and X6 models, which are coupe versions of the X3 and X5 SUVs. BMW plans to replace the petrol X4 with an electric iX4 in late 2026 while continuing to sell the current X4 alongside the next-generation X3 in 2025.
Mercedes-Benz revised its electric vehicle strategy in early 2024, reducing production of its EQS electric sedan and petrol S-Class due to a dip in luxury car demand. The upcoming electric GLC SUV, expected in 2026, is part of this updated approach, with the fate of the coupe versions still undecided.
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