May 2024 marks a pivotal moment as Geely Auto captures the Middle Eastern market’s attention with its latest innovation. The new Preface, launched in Saudi Arabia, showcases high-quality and advanced technological features, enhancing Geely’s global product lineup and affirming its leading technological prowess. The gGeely Preface enters the fiercely competitive C-class sedan segment with a distinguished exterior and cutting-edge features, quickly becoming a top choice for Saudi consumers seeking a superior lifestyle.
Constructed on Geely’s world-class Compact Modular Architecture (CMA), the Preface adheres to the highest global automotive standards. Its 2.0TD engine, combined with a 7-speed dual-clutch transmission (7DCT), delivers a powerful and smooth driving experience. Designed for versatile road conditions, the Preface promises an exceptional journey.
The vehicle boasts a 13.2-inch central control screen and a 10.2-inch digital dashboard, ensuring an intuitive and seamless in-car experience. Additionally, the cabin features a Harman Infinity premium sound system, wireless charging, and electrically adjustable seats, offering a luxurious and technologically advanced experience for Saudi consumers.
Saudi Arabia serves as the inaugural market for the new Preface’s international debut, bringing innovative, high-quality products to Saudi consumers and redefining the luxury driving experience. At the press conference, Alex Gu, General Manager of Geely Auto Middle East, emphasized, “Our dedication to leadership and excellence remains steadfast, and the new Preface exemplifies our promise to deliver not just cars with high-quality, but unforgettable and enduring experiences.”
Mr. Fahad bin Saad Al-Wallan, Chairman of Wallan Holding, expressed his enthusiasm for the Preface’s future, stating, “The new Preface epitomizes our vision for the future of ICE sedans in Saudi Arabia. From its exceptional performance to its striking aesthetics, the new Preface is meticulously engineered to not only meet but exceed the expectations of discerning drivers.”
Geely Auto remains committed to offering global consumers high-value products that seamlessly integrate outstanding design and cutting-edge technology, creating unparalleled mobility experiences worldwide.
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