Xpeng Motors, a Chinese leader in the Smart Electric Vehicle (Smart EV) domain, announced a strategic alliance with UAE’s Ali&Sons dealership group, marking a significant milestone in its global outreach efforts. This collaboration forms a cornerstone of Xpeng’s strategy to penetrate strategic international markets, establishing partnerships with local dealerships to forge a top-tier network for distribution, sales, and service.
This expansion strategy incorporates new alliances across a range of regions, signaling Xpeng’s commitment to broadening its global automotive footprint. Key partnerships have been formed with RAYA in Egypt, SR Group in Azerbaijan, T Gargour and Fils in Jordan, and Gargour Asia SAL in Lebanon, facilitating the introduction of Xpeng’s advanced Smart EVs to these local markets through branded showrooms, after-sales support, and detailed customer guidance during the purchase process.
Xpeng plans to launch the G6 SUV and G9 SUV models in the UAE by Q3 2024. Both vehicles are engineered for the international stage, utilizing the cutting-edge SEPA 2.0 platform, reflecting Xpeng’s dedication to innovation and efficiency in development and manufacturing.
The launch of the P7 sedan and G9 SUV began in Israel and Azerbaijan towards the end of 2023, with plans to extend these deliveries to Jordan and Lebanon by Q2, and Egypt by Q3 of this year. The P7 sedan, a flagship model, has recorded impressive sales, surpassing 100,000 units within two years of its global launch.
Alex Tang, General Manager of International Markets at Xpeng, highlighted the strategic significance of entering these new markets, recognized for their potential in EV growth. Xpeng’s goal to lead the Smart EV market is supported by its focus on catering to local market needs, delivering advanced technology, and upholding high quality for its global clientele.
These strategic moves signal several firsts for Xpeng’s globalization efforts: entry into the Gulf region with the UAE, initiation in Central Asia with Azerbaijan, and a launchpad in Africa with Egypt. Concurrently, Xpeng is exploring expansion into key European markets, including Germany, the UK, Italy, and France, affirming its ambition to secure a leading position in the global Smart EV landscape.
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