Dubai’s ‘Most Noble Numbers’ auction made history as the prestigious ‘P7’ car plate was sold for a staggering AED 55 million (approximately $14.96 million) to Pavel Valeryevich Durov, the French-Emirati businessman, and founder of the popular messaging app, Telegram. The bidding for the highly coveted car plate took place at the auction event held in Dubai, where several high-profile participants vied for the unique and prized possession.
The intense bidding saw the price of the ‘P7’ car plate skyrocket, with a temporary stall at AED 25 million before eventually reaching the record-breaking AED 55 million. The ‘P7’ car plate now holds the title of the most expensive vehicle number plate ever sold, drawing attention to the elite world of personalized license plates in Dubai.
Pavel Durov, the new owner of the ‘P7’ car plate, is a well-known figure in the tech industry. Born in Russia, Durov is the founder of VKontakte, Russia’s largest social network, which he later sold. He then went on to create Telegram, a popular messaging app with over 500 million users worldwide, known for its focus on privacy and security.
The extravagant purchase by Durov is a testament to the allure of Dubai’s exclusive car plate market, where wealthy individuals compete to secure distinctive and rare license plates for their luxury vehicles. The proceeds from the “Most Noble Numbers” auction, including the record-breaking sale of the ‘P7’ car plate, will be directed towards various charitable initiatives in Dubai.
The acquisition of the world’s most expensive license plate by Pavel Durov further solidifies his reputation as a successful and influential figure in both the business and tech worlds. As the proud owner of the ‘P7’ car plate, Durov has made an indelible mark on Dubai’s elite car plate scene.
