Hyundai AutoEver Corp, Hyundai Motor Group’s software arm, has launched a dedicated cybersecurity division to protect the automotive sector against rising threats to connected cars and future mobility.
The South Korean software provider announced on Monday it expanded its information security center into a new division with about 200 professionals, led by Chief Information Security Officer Choi Won-Hyuk. Choi, a privacy and security expert with over two decades of experience, joined Hyundai AutoEver from Naver Corp in July.
“Hacking attacks using artificial intelligence are on the rise,” Choi stated. “We aim to provide customers with world-class security service including the best defenses against potential attacks in various areas such as connected cars, the cloud and smart factories.”
South Korea currently has over 7 million connected cars, representing about a quarter of the country’s total vehicles, highlighting the need for robust cybersecurity.
Auto Cybersecurity Market Growth
Hyundai Motor Group Executive Chairman Chung Euisun emphasized the importance of improving cybersecurity. “Security is an important issue directly linked to survival,” Chung said in his New Year speech.
The automotive cybersecurity market is expected to grow rapidly, reaching $16.4 billion by 2032, up from $3.1 billion in 2022, according to Precedence Research.
As vehicles become more digital, they also face greater risks of cyberattacks. In March 2023, a Tesla Model 3 was hacked in under two minutes during the Pwn2Own annual hacking contest in Vancouver, highlighting these vulnerabilities.
Hyundai’s Cybersecurity Measures
Hyundai AutoEver is working on measures to counter potential cybersecurity breaches, such as illegal duplication of digital keys and attacks on vehicles and infotainment systems. The company has set up a security team for cyberattack drills, consisting of hackers and defenders.
Hyundai AutoEver is also upgrading security for cloud technology and smart factories, which are crucial for Hyundai Motor Group’s digital transformation. The company, owned by Hyundai Motor, Kia Corp, and Hyundai Mobis, aims to set a new standard in automotive cybersecurity.
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